Marketing – Bücher, CDs, LPs und mehr, Seite 7 online kaufen

Bernhard Wecke
Wachstum durch den Einsatz von Generativer KI

Dieses Buch bietet einen fundierten Einblick in die Relevanz von Generativer Künstlicher Intelligenz (KI) im Marketing. Neben einer kompakten Darstellung der Funktionsweise und Grenzen von Generativer KI …

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Buch

Praxishandbuch Professionelle Mediation

Das Praxishandbuch Professionelle Mediation ist nicht nur eine umfassende Hilfestellung für die Mediationspraxis, sondern zugleich auch ein strukturiertes Handbuch zum vertieften Einarbeiten in eine Vielz…

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Bewusster Südwesten

Nachhaltige Kochkunst aus SWR4-Land Neue Ansätze zu einem bewussten und genussvollen Umgang mit Lebensmitteln - Saisonal gewachsen, regional bezogen und nachhaltig erzeugt: So kocht Baden-Württemberg heu…

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Buch

H2H Marketing

H2H Marketing focuses on redefining the role of marketing by reorienting the mindset of decision-makers and integrating the concepts of Design Thinking, Service-Dominant Logic and Digitalization. Followin…

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Buch

Kevin Mellet,
Marketing

Marketing involves a wide range of professions, activities and tools and it plays an increasingly important role in our lives. But what exactly is marketing and how did it come to assume such importance?…

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Buch

S. M. Riad Shams, Kimberley Hardcastle, David M Brown
Sustainable Marketing

This core textbook empowers and inspires students with sustainable marketing strategies to pursue the triple bottom line; People, Planet and Profit. The purpose is to underpin a brand's commercial competi…

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Buch

Azhar Ul Haque Sario
Marketing

In today's highly competitive business world, the success of a company greatly depends on its ability to attract and retain customers. This comprehensive guide to marketing will equip you with all the kno…

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Buch

Kevin Mellet,
Marketing

Marketing involves a wide range of professions, activities and tools and it plays an increasingly important role in our lives. But what exactly is marketing and how did it come to assume such importance?…

lieferbar ab 29.4.2025.

Buch

Greg Kihlstrom
Agile Marketing

Agile Marketing: Implementing Scrum in a Marketing Environment is intended to provide marketing professionals with the best practices for adopting Agile principles and approaches in their marketing organi…

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Buch

Robert W Palmatier, Andrew Crecelius
Marketing

"Structured around Robert W. Palmatier's First Principles - all customers differ; all customers change; all competitors react; all resources are limited - this textbook serves as a guide to a student's fi…

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People, Culture & Communication

Haufe Fachbuch

Unternehmensdarstellungen werden in der Regel im Marketing erstellt und sind auf die Zielgruppen Marketing & Sales ausgerichtet, während die Zielgruppen von HR - Bewerber:innen und Interessent:innen - mei…

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Buch

Ross D. Petty
From Marking Products to Marketing Brands

This book examines the historical evolution from marking or branding products for ownership purposes to branding products in order to promote the brand itself. In the extreme, some modern brands so strong…

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Buch

Jonathan M Wenzel
I Hate Marketing

Do you want to know a secret? Marketing stinks. I have a feeling you might agree. In fact, odds are that when you started your business, you didn't start it because you wanted to get involved with marketi…

lieferbar innerhalb 2-3 Wochen

Buch

Simon Kingsnorth
Digital Marketing Strategy

Plan, implement and optimize a tailored, end-to-end digital marketing strategy that aligns to business objectives with this new edition of the international bestseller.

Erscheint bald

Buch

Simon Kingsnorth
Digital Marketing Strategy

Plan, implement and optimize a tailored, end-to-end digital marketing strategy that aligns to business objectives with this new edition of the international bestseller.

Erscheint bald

Buch

Svend Hollensen
Global Marketing

Global Marketing is a clear and comprehensive guide for undergraduate and postgraduate students seeking a deep understanding of international marketing. It helps students analyze, select, and evaluate co…

lieferbar ab 22.6.2025.

Buch

Bernd W. Wirtz
Multichannel Marketing

Springer Texts in Business and Economics

Increasing customer demands and innovations in digital sales require targeted management and flexible organisation of multiple sales channels. Multi-channel marketing can be used to achieve outstanding co…

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Simon Kingsnorth
Marketing in Web 3.0

Uncover the opportunities web3 offers marketers whilst avoiding the potential pitfalls with this all-encompassing guide to the metaverse, AI and the future of digital marketing strategy written by industr…

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Simon Kingsnorth
Marketing in Web 3.0

Create a digital marketing strategy that is future-ready with this comprehensive guide to marketing in web3, the metaverse, AI and the next wave of digital transformation.

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Buch

Gianluigi Guido
Godfather Marketing

In a landscape marked by uncertainties stemming from global instability, societal fragmentation, and rapid technological advancements, consumers will be seeking immediate satisfaction for their vital need…

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