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Hannah Leimert, Torsten Tomczak, Jörn Redler, Philipp Scharfenberger
Holistic Brand Communication

Während lange Zeit die Kreation großer Kampagnen und ihre Verbreitung über klassische Medien als Maxime für wirksame Markenkommunikation galt, sind längst neue Prinzipien an ihre Stelle getreten. Mit der …

lieferbar ab 15.5.2025.
Buch
EUR 42,00*

Alexander V Laskin
Organizational Reputation Management

Teaches public relations through the management of relationships with key organizational publics, perfect for business and management students Organizational Reputation Management: A Strategic Public Rela…

lieferbar in mind. 4 Wochen
Buch
EUR 73,87*

Michael Hallsworth
The Hypocrisy Trap

How our desire to stamp out hypocrisy is backfiring—and how learning to target our criticisms better can improve our politics, business, and personal relationships. In our increasingly distrusting and po…

Erscheint bald
Buch

Amanda Coleman
Strategic Reputation Management

Develop a proactive approach to reputation management using this guide to equip you with the insights and strategies needed to navigate and protect your organization's most valuable asset.

lieferbar innerhalb 1-2 Wochen
Buch
EUR 51,15*

Jen Psaki
Say More

"A crash course on how to communicate more effectively in a turbulent world.” —Adam Grant, #1 New York Times bestselling author of Hidden Potential and Think Again Former White House Press Secretary and …

lieferbar ab 29.4.2025.
Buch
EUR 20,43*

Jen Psaki
Say More

Hugely popular former White House Press Secretary and high-profile host of her own MSNBC shows Jen Psaki shares the surprising lessons she's learned on her path to success, entertaining readers with her t…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 30,40*

Sanna Marin
Hope in Action

Sanna Marin, the world’s youngest prime minister when she took office, shares her inspiring path to leadership and offers a bold vision for how to affect change in both our local communities and on a glob…

Erscheint bald
Buch

Wes Henricksen
In Fraud We Trust

People are liars. Most of us tell multiple lies daily, and we fall for the lies others tell us. The vast majority of these falsehoods are harmless and perfectly legal. But when someone deceives another fo…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 54,93*

Tammy Bruce
Fear Itself

"Tammy Bruce lays out how left-wing politicians and media use scare tactics to control Americans' minds, and offers solutions for breaking free"--

lieferbar innerhalb 1-2 Wochen
Buch
EUR 31,40*

Communicating COVID-19

"Lessons from the COVID-19 global pandemic are vitally important to learn so as to maintain trust in public health institutions. With great timeliness and an admirable global reach, this edited collection…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 159,30*

Rachel Miller
Internal Communication Strategy

Discover how to design, develop and implement a successful internal communication strategy to transform your business from the inside out and unlock the power of corporate communication.

sofort lieferbar
Buch
EUR 39,78*

The Oxford Handbook of AI Governance

The Oxford Handbook of AI Governance examines how artificial intelligence (AI) interacts with and influences governance systems, and, in turn, how governance systems influence and interact with AI. Across…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 315,12*

Joanna Parsons
Innovative Internal Communication

Transform your internal communication by embracing creativity, technology and innovation in order to enhance employee engagement and create lasting impact.

sofort lieferbar
Buch
EUR 41,24*

Alec Karakatsanis
Copaganda

From the prizewinning rising legal star, the deeply researched and definitive book on the way the media and police distract us from what matters "Alec Karakatsanis is a leading voice in the legal struggle…

lieferbar ab 15.4.2025.
Buch
EUR 32,40*

Albert Sanchez-Graells
Digital Technologies and Public Procurement

Bringing together insights from political economy, public policy, science, technology and legal scholarship, this book explores the role of public procurement in digital technology regulation.

lieferbar innerhalb 1-2 Wochen
Buch
EUR 163,55*

Stergios Aidinlis,
Big Data for the Public Good

Looks at interactions between UK public sector officials and researchers/innovators to shed light on barriers to data access and use.

lieferbar ab 12.6.2025.
Buch
EUR 171,13*

Kim S Kierans
Journalism for the Public Good

Journalism makes a difference. In-depth investigation and reporting can break preconceptions, expose hidden truths, and have deep impacts on both public perception and public policy. Fact-based journalism…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 71,79*

Kim S Kierans
Journalism for the Public Good

Journalism makes a difference. In-depth investigation and reporting can break preconceptions, expose hidden truths, and have deep impacts on both public perception and public policy. Fact-based journalism…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 40,88*

Jon Cope, Stuart Mayell
Creativity in PR and Communications

Obtain and utilize necessary innovative and creative skills needed within public relations and communications with this undergraduate and postgraduate textbook.

Erscheint bald
Buch

An Nguyen, Stephen McIlwaine
Science, News and the Public

In exploring the recent shift in the way scientific developments are reported in news media, this book seeks to demonstrate that journalism needs to change the way it deals with science if it is to mainta…

Erscheint bald
Buch
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