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Edward Blackwell: Account-Based Marketing, Buch

Edward Blackwell
Account-Based Marketing

Understand how traditional marketing methods can be directly applied in B2B businesses to deliver results across reputation, relationships and revenue with your top customers.

lieferbar ab 25.3.2025.
Buch
EUR 172,39*
Gordon Glenister: Influencer Marketing Strategy, Buch

Gordon Glenister
Influencer Marketing Strategy

Influencer marketing is one of the most powerful forms of advertising in today's world. Learn how to implement a successful influencer marketing strategy with this complete guide. This new edition of Infl…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 165,95*
: Ethical Approaches to Marketing, Buch

Ethical Approaches to Marketing

This book offers readers a wide and inspiring perspective on how powerful marketing can have a positive and ethical impact on society. It brings together a wealth of internationally acclaimed academics wh…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 107,42*
Jeff Fromm: Marketing to Millennials, Buch

Jeff Fromm, Christie Garton
Marketing to Millennials

Your core customer base is about to be made up of the generation you don't understand, and perhaps not even like. Will you connect with them or lose them--with your business not far behind?

lieferbar innerhalb 2-3 Wochen
Buch
EUR 24,50*
Peter A. Kruse: AI-Powered Marketing, Buch

Peter A. Kruse
AI-Powered Marketing

In "AI-Powered Marketing: A New Era of Business Growth," renowned expert Peter A. Kruse unveils how artificial intelligence is redefining the marketing landscape. In a data-driven world, Kruse unlocks the…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 36,99*
Philip Kotler: Marketing 6.0, Buch

Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
Marketing 6.0

Praise for Marketing 6.0 "Immersive marketing is intended to transport the customer into a story until she is convinced that she is there herself. In the process, real and illusory stimuli mix to form a n…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 27,28*
Peter A. Kruse: AI-Powered Marketing, Buch

Peter A. Kruse
AI-Powered Marketing

In "AI-Powered Marketing: A New Era of Business Growth," renowned expert Peter A. Kruse unveils how artificial intelligence is redefining the marketing landscape. In a data-driven world, Kruse unlocks the…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 29,99*
Rose Jia: Growth Marketing Strategy, Buch

Rose Jia
Growth Marketing Strategy

Understand how to move from quick hacks to long-term strategic growth marketing with this insightful and actionable guide to developing a strategy that drives growth in any economy.

lieferbar ab 31.12.2024.
Buch
EUR 53,04*
: Humanism in Marketing, Buch

Humanism in Marketing

Humanism in Business Series

This edited collection hinges on the idea that marketing serves as the catalyst for capitalism and, in light of this, embracing a humanistic marketing approach holds the potential to foster a more humane …

lieferbar innerhalb 2-3 Wochen
Buch
EUR 193,45*
: Disruptions, Diversity, and Ethics in Marketing, Buch

Disruptions, Diversity, and Ethics in Marketing

Springer Proceedings in Business and Economics

As the marketing landscape continues to evolve, posing fresh challenges for both academics and practitioners, this book explores contemporary marketing issues, trends, challenges, and opportunities. Featu…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 54,75*
Maria A. Rodas: Globally-Minded Marketing, Buch

Maria A. Rodas, Carlos J. Torelli
Globally-Minded Marketing

This textbook shows students how to conduct strategic marketing with a global mindset, rather than just with an international focus. It illustrates how companies can take advantage of the opportunities an…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 60,30*
Kian Bakhtiari: Marketing for Social Change, Buch

Kian Bakhtiari
Marketing for Social Change

Business as usual is not an option anymore. We need a new way of doing things and brands can no longer afford to stay silent on important social and environmental issues. With more consumer and legal scru…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 144,60*
Erin A. Snider: Marketing Democracy, Buch

Erin A. Snider
Marketing Democracy

By focusing on the construction and practice of democracy aid, this book shows how democracy aid can reinforce, rather than challenge authoritarian regimes.

lieferbar innerhalb 2-3 Wochen
Buch
EUR 57,34*
: Marketing and Sales Automation, Buch

Marketing and Sales Automation

Management for Professionals

This book clarifies based on latest findings and research what one needs to know about marketing and sales automation, how to manage projects to implement them, select and implement tools, and what result…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 69,33*
Sarah Montano: Retail Marketing, Buch

Sarah Montano
Retail Marketing

Learn how retailers can succeed with this textbook that covers the key concepts and practices of contemporary retail marketing and management.

Erscheint bald
Buch
Kian Bakhtiari: Marketing for Social Change, Buch

Kian Bakhtiari
Marketing for Social Change

Create positive change for both society and your business by embedding purpose into the heart of your brand's strategy.

sofort lieferbar
Buch
EUR 33,96*
Manfred Bruhn: Customer-Dominant Logic, Buch

Manfred Bruhn, Karsten Hadwich, Maxim Saleschus
Customer-Dominant Logic

Dieses Buches liefert einen strukturierten Überblick über die Customer-Dominant Logic und formuliert fundamentale Prinzipien, die die Basis für eine Neuausrichtung der kundenorientierten Unternehmensführu…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 69,99*
Seth Godin: This is Marketing, Buch

Seth Godin
This is Marketing

Seth Godin is the author of 18 international bestsellers that have changed the way people think about work and have been translated into 38 languages - among them Unleashing the Ideavirus, Permission Mark…

sofort lieferbar
Buch
EUR 17,55*
Micheal Davis: The ABC's of Digital Marketing for Beginners, Buch

Micheal Davis
The ABC's of Digital Marketing for Beginners

Do you know that now it is the best time ever to become financially independent and create an online business? - Yes, you read it right; now it the time when smart people are making the right decisions. I…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 31,79*
Shiv Singh: Marketing with AI for Dummies, Buch

Shiv Singh
Marketing with AI for Dummies

Boost your output with AI It's time for marketers to adapt to another world-altering new technology. This time, it's artificial intelligence, and it's poised to impact how marketers get their work done. T…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 31,40*
Informationen zur Lieferbarkeit bzw. zu Veröffentlichungsterminen von Artikeln beruhen auf Vorabinformationen unserer Lieferanten. Diese Termine sind ohne Gewähr und können sich jederzeit ändern.