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Jim Kraus: Buyer Personas, Buch

Jim Kraus, Adele Revella
Buyer Personas

PRAISE FOR BUYER PERSONAS "The guide you need to create personas based on the actual problems of actual people...not guesswork or hunches or vibes." --ANN HANDLEY, bestselling author and Chief Content Of…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 28,41*
Craig Legrande: Ai-Driven Value Management, Buch

Craig Legrande, Venkataraman Lakshminarayanan
Ai-Driven Value Management

Unlock the power of generative AI to transform your enterprise B2B sales and marketing strategies In AI-Driven Value Management: How AI Can Help Bridge the Gap Across the Enterprise to Achieve Customer Su…

lieferbar ab 24.12.2024.
Buch
EUR 34,89*
John Goodman: Strategic Customer Service, Buch

John Goodman
Strategic Customer Service

Any organization can win more customers and increase sales if they would only learn to be more strategic with their customer service. This book draws on over 30 years of research from companies such as 3M…

lieferbar ab 17.12.2024.
Buch
EUR 21,81*
Nick Mehta: Digital Customer Success, Buch

Nick Mehta, Kellie Capote
Digital Customer Success

Creating a digital product that delivers value is merely the first step in a long path to company success. You must also ensure your customers know how to unlock the value contained within your software. …

lieferbar innerhalb 1-2 Wochen
Buch
EUR 27,41*
Alexander V Laskin: Organizational Reputation Management, Buch

Alexander V Laskin
Organizational Reputation Management

Teaches public relations through the management of relationships with key organizational publics, perfect for business and management students Organizational Reputation Management: A Strategic Public Rela…

lieferbar in mind. 4 Wochen
Buch
EUR 70,10*
Ryan O'Sullivan: Building B2B Relationships, Buch

Ryan O'Sullivan
Building B2B Relationships

Secure more B2B business faster by effectively measuring and mapping your key stakeholder relationships to better leverage these in the B2B buying process.

lieferbar ab 31.12.2024.
Buch
EUR 49,26*
Kian Bakhtiari: Marketing for Social Change, Buch

Kian Bakhtiari
Marketing for Social Change

Create positive change for both society and your business by embedding purpose into the heart of your brand's strategy.

sofort lieferbar
Buch
EUR 33,96*
Megan Hunter: Conflict Influencer, Buch

Megan Hunter, Liz Hunter
Conflict Influencer

In today's dynamic business landscape, organizations across sectors face the challenge of navigating high-conflict customer interactions. Megan Hunter, known as The Conflict Influencer and leading expert …

lieferbar innerhalb 1-2 Wochen
Buch
EUR 19,93*
Ross Smith: The AI Revolution in Customer Service and Support, Buch

Ross Smith, Mayte Cubino, Emily McKeon
The AI Revolution in Customer Service and Support

In the rapidly evolving AI landscape, customer service and support professionals find themselves in a prime position to take advantage of this innovative technology to drive customer success. The AI Revol…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 43,87*
Wayne Simmons: The Customer Excellence Enterprise, Buch

Wayne Simmons, Tom DeWitt
The Customer Excellence Enterprise

Praise for THE Customer Excellence ENTERPRISE "More than a book; it's a compass for organizations navigating today's interconnected marketplace with authenticity and purpose. A practical guide for leaders…

lieferbar ab 22.10.2024.
Buch
EUR 28,41*
Kian Bakhtiari: Marketing for Social Change, Buch

Kian Bakhtiari
Marketing for Social Change

Create positive change for both society and your business by embedding purpose into the heart of your brand's strategy.

lieferbar ab 29.10.2024.
Buch
EUR 140,83*
Earl Ofari Hutchinson: The Myth of Black Capitalism, Buch

Earl Ofari Hutchinson
The Myth of Black Capitalism

"In his 1970 book The Myth of Black Capitalism, Earl Ofari Hutchinson laid out a rigorous challenge to the presumption that capitalism, in any shape or form, has the potential to rectify the stark injusti…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 25,90*
Erin R Graham: Transforming International Institutions, Buch

Erin R Graham
Transforming International Institutions

Transforming International Institutions illuminates how a slow, quiet, subterranean process can produce big, radical, change in international institutions and organizations. Drawing on historical institut…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 122,49*
Barry Barnes: Everything I Know about Business I Learned from the Grateful Dead: The Ten Most Innovative Lessons from a Long, Strange Trip, Buch

Barry Barnes,
Everything I Know about Business I Learned from the Grateful Dead: The Ten Most Innovative Lessons from a Long, Strange Trip

The Grateful Dead is one of the most popular bands of all time and they have enjoyed incredible relevance to this day. But let's admit it, they were not exactly poster boys for corporate America. In Every…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 19,43*
Adam Brotman: AI First, Buch

Adam Brotman, Andy Sack
AI First

AI is going to change brand strategy and marketing forever. Are you ready? What does the rapid rise and astonishing rate of improvement of AI mean for brands in the next five years? Listen to what OpenAI …

Erscheint bald
Buch
Mohamed Zaki: Data-Driven Customer Experience Transformation, Buch

Mohamed Zaki
Data-Driven Customer Experience Transformation

Understand how to leverage data and the latest technology including AI to deliver excellent customer experiences across digital, social and physical channels.

Erscheint bald
Buch
Mohamed Zaki: Data-Driven Customer Experience Transformation, Buch

Mohamed Zaki
Data-Driven Customer Experience Transformation

Understand how to leverage data and the latest technology including AI to deliver excellent customer experiences across digital, social and physical channels.

Erscheint bald
Buch
Rose Jia: Growth Marketing Strategy, Buch

Rose Jia
Growth Marketing Strategy

Understand how to move from quick hacks to long-term strategic growth marketing with this insightful and actionable guide to developing a strategy that drives growth in any economy.

lieferbar ab 31.12.2024.
Buch
EUR 53,68*
Susan Solovic: The One-Percent Edge, Buch

Susan Solovic
The One-Percent Edge

Grow big by thinking small. Your business's largest innovations will come one tweak at a time.

lieferbar ab 17.12.2024.
Buch
EUR 19,93*
Casey Michel: Foreign Agents, Buch

Casey Michel
Foreign Agents

An stunning investigation and indictment of the United States' foreign lobbying industry and the threat it poses to democracy. For years, one group of Americans has worked as foot-soldiers for the most a…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 29,92*
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