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Helen Bessant, Brian Dive
Human Resource Practice

Use this book to gain a thorough grounding in the key aspects of human resource management and develop the practical skills needed for a successful career in HR.

lieferbar ab 25.11.2025.
Buch
Aktueller Preis: EUR 78,94

Emily Mester
American Bulk

To be American is to hoard, to collect. But what if that wasn't a bad thing? Emily Mester's American Bulk asks readers to see our national consumer obsession as more than a modern scourge-to consider cons…

sofort lieferbar
Buch
Aktueller Preis: EUR 17,95

Matt Britton
Generation AI

Praise for Generation AI"With fascinating insight, Matt reveals how AI's first native generation will catalyze unprecedented change. His analysis illuminates the path forward in this transformative a…

lieferbar innerhalb 1-2 Wochen
Buch
Aktueller Preis: EUR 29,42

Ashley Faus
Human-Centered Marketing

Transform your marketing strategy to place the audience front and center, building trust with consumers, developing brand awareness and driving sales.

lieferbar innerhalb 1-2 Wochen
Buch
Aktueller Preis: EUR 157,24

Stephen Lowy
Creating Loyalty in Youth Travel

Understand how to attract and retain youth travellers to develop lifelong customer loyalty to travel brands and destinations and increase profitability in the long term.

lieferbar ab 24.6.2025.
Buch
Aktueller Preis: EUR 52,42

Gareth J Harvey
Applied Consumer Psychology

Use this textbook to understand the psychological underpinning of the various challenges marketers face, from packaging and advertising to store design and copywriting, and how to apply them in practice.

lieferbar ab 25.11.2025.
Buch
Aktueller Preis: EUR 58,73

Misty L Heggeness
Swiftynomics

"Take a personal Eras tour with Swiftynomics and musically meander across the history of women in the economy, society, and family. Being a Swiftie has never been more meaningful."--Claudia Gold…

Erscheint bald
Buch

Annika A Culver
Democratizing Luxury

Democratizing Luxury explores the interplay between advertising and consumption in modern Japan by investigating how Japanese companies at key historical moments assigned value, or "luxury," to …

lieferbar innerhalb 1-2 Wochen
Buch
Aktueller Preis: EUR 37,90

Bianca Baumann, Mike Taylor
Think Like a Marketer, Train Like an L&d Pro

Use Marketing Strategies to Captivate and Persuade Your AudienceAt first glance, marketing and L&D may seem like an unlikely combination. But on closer inspection, both fields share two core goals: ge…

lieferbar innerhalb 1-2 Wochen
Buch
Aktueller Preis: EUR 52,42

Ashley Faus
Human-Centered Marketing

Transform your marketing strategy to place the audience front and center, building trust with consumers, developing brand awareness and driving sales.

sofort lieferbar
Buch
Aktueller Preis: EUR 37,85

Gordon M. Sayre
Automobility and the Anthropocene

This Element traces the evolution of cars from horsecars, carriages, and bicycles, and the influence of Henry Ford and Alfred P. Sloan on labor standards and consumer behaviors. As the car industry pushes…

lieferbar ab 30.6.2025.
Buch
Aktueller Preis: EUR 26,33

Gordon M. Sayre
Automobility and the Anthropocene

This Element traces the evolution of cars from horsecars, carriages, and bicycles, and the influence of Henry Ford and Alfred P. Sloan on labor standards and consumer behaviors. As the car industry pushes…

lieferbar ab 30.6.2025.
Buch
Aktueller Preis: EUR 76,56

Emmanuel Joseph
Transnational Brand Equation, Crafting Irresistible Global Marketing Strategies

In today's dynamic global marketplace, businesses must navigate a complex web of cultural nuances, consumer behaviors, and market trends to succeed. "The Transnational Brand Equation: Crafting Irresi…

lieferbar innerhalb 2-3 Wochen
Buch
Aktueller Preis: EUR 38,92

Energy Informatics

The two-volume set LNCS 15271 and 15272 constitutes the proceedings of the 4th Energy Informatics Academy Conference, EI.A 2024, held in Kuta, Bali, Indonesia, during October 23¿25, 2024.The 40 full paper…

lieferbar innerhalb 2-3 Wochen
Buch
Aktueller Preis: EUR 72,27

Consumer Awareness and Textile Sustainability

This contributed volume discusses how consumer awareness of textile sustainability can lead to a more sustainable textile supply chain. From the initial purchase of a textile to its care and longevity, co…

lieferbar innerhalb 2-3 Wochen
Buch
Aktueller Preis: EUR 131,42

Energy Informatics

The two-volume set LNCS 15271 and 15272 constitutes the proceedings of the 4th Energy Informatics Academy Conference, EI.A 2024, held in Kuta, Bali, Indonesia, during October 23-25, 2024.The 40 full paper…

lieferbar innerhalb 2-3 Wochen
Buch
Aktueller Preis: EUR 72,27
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