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    Arão Sapiro
    Strategic Management

    Classroom Companion: Business

    This book provides students with the fundamental concepts and stages of strategic management and planning in organizations with essential tools to make decisions in order to remain competitive in the busi…

    lieferbar innerhalb 2-3 Wochen
    Buch
    Aktueller Preis: EUR 106,66

    Dirk Klimkeit, Pengji Wang, Huiping Zhang
    International Management in Service Firms

    Classroom Companion: Business

    This textbook examines how service firms manage their international operations. For the first time, it brings together insights from the fragmented literature on this subject into an accessible textbook. …

    lieferbar innerhalb 2-3 Wochen
    Buch
    Aktueller Preis: EUR 106,66

    Dmitry Ivanov
    Introduction to Supply Chain Digital Twins and AI

    Classroom Companion: Business

    This textbook offers an introduction to supply chain digital twins and AI in a concise but comprehensive form covering management, modeling and technology perspectives. It is designed as a supplementary s…

    lieferbar innerhalb von 1-3 Tagen
    Buch
    Aktueller Preis: EUR 111,27

    Dmitry Ivanov, William P. Millhiser, Phu Nguyen
    Introduction to Operations and Supply Chain Simulation with AnyLogic

    Classroom Companion: Business

    This textbook introduces readers to the principles of business process and supply chain simulation modeling using the AnyLogic multimethod simulation software. However, the book is not a software manual; …

    lieferbar innerhalb 2-3 Wochen
    Buch
    Aktueller Preis: EUR 106,66

    Walter Wymer
    Strategic Brand Management for Small Businesses

    Classroom Companion: Business

    With small businesses, the business is the brand, in contrast to corporations that have a portfolio of branded products. Therefore, effective brand management is dependent upon the business growing its br…

    lieferbar innerhalb 2-3 Wochen
    Buch
    Aktueller Preis: EUR 117,33

    Daniel Dan, Thomas Reutterer
    Text Analytics in Marketing

    Classroom Companion: Business

    This book offers a comprehensive introduction to text mining and text analytics tailored for marketers. It presents key techniques for analyzing, compressing, classifying, and visualizing textual data and…

    lieferbar innerhalb 2-3 Wochen
    Buch
    Aktueller Preis: EUR 117,33
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