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    The Impact of Marketing Strategies on Society

    Palgrave Studies in Marketing, Organizations and Society

    This edited collection provides a comprehensive analysis of how marketing management influences society. Investigating how marketing strategies intersect with societal well-being, authors also provide sug…

    lieferbar innerhalb 2-3 Wochen
    Buch
    Aktueller Preis: EUR 204,83

    John Cohen
    Behaviour in Uncertainty

    First published in 1964, Behaviour in Uncertaintybegins with an analysis of the manner in which we weigh evidence or commit ourselves to a course of action. From here it is but a step of choices when life…

    lieferbar innerhalb 1-2 Wochen
    Buch
    Aktueller Preis: EUR 54,93

    Technologies for Organizations and Society

    Lecture Notes in Information Systems and Organisation - Band 80

    In today's rapidly evolving landscape, digital technologies are reshaping socio-economic and organizational structures. This book explores how the interaction between digital systems and ecosystems is red…

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    Buch
    Aktueller Preis: EUR 131,42

    Andrea Sestino, Luigi Nasta
    The Digital Paradigm Shift for a New Business DNA

    This book explores the crucial role of "remembering" the fundamental purpose of firms' existence especially in today's context: Meeting individuals' and societal needs. Through seven chapters, t…

    lieferbar innerhalb 2-3 Wochen
    Buch
    Aktueller Preis: EUR 51,19

    Metaverses: Reshaping Law, Economy, and Society

    PoliTO Springer Series

    This volume offers an in-depth analysis of the metaverse and its implications with other, more advanced technologies through an interdisciplinary approach that bridges the social sciences with the hard sc…

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    Buch
    Aktueller Preis: EUR 197,13

    African Women Entrepreneurs in the Informal Economy

    Palgrave Studies of Entrepreneurship in Africa

    This book analyzes the significant obstacles facing women traders in marketplaces in Ghana and proposes policy recommendations that would enhance economic development. The editors first characterize these…

    lieferbar innerhalb 2-3 Wochen
    Buch
    Aktueller Preis: EUR 193,45
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