Customer Data – alle Bücher und CDs

Ralf Strauss

Data-Driven Customer Engagement

Embark on a journey through the rapidly evolving landscape of Marketing Technology (MarTech) with this comprehensive guide. From understanding the strategic imperatives driving MarTech adoption to navigat…

Solas

The Hour Before Dawn

Andreas Krämer, Thomas Burgartz, Christina Muzzu

Customer Value-centered Management

Part I: Introduction and General Conditions.- 1. The Changed Perspective: eagle eye instead of tunnel vision.- 2. Management after the coronavirus crisis: focus on a holistic approach.- 3. A better unders…

Robert Thomas Hampson

Medii Aevi Kalendarium; or, Dates, Charters, and Customs of the Middle Ages

Reprint of the original, first published in 1841. The Antigonos publishing house specialises in the publication of reprints of historical books. We make sure that these works are made available to the pub…

Robert Thomas Hampson

Medii Aevi Kalendarium; or, Dates, Charters, and Customs of the Middle Ages

Reprint of the original, first published in 1841. The Antigonos publishing house specialises in the publication of reprints of historical books. We make sure that these works are made available to the pub…

Pooja Kamath, Diane Kesler

Building Integrations with Mulesoft

This concise yet comprehensive guide shows developers and architects how to tackle data integration challenges with MuleSoft. Authors Pooja Kamath and Diane Kesler take you through the process necessary t…

Customer Intelligence

Dieses Buch zeigt, wie Unternehmen Kundendaten systematisch in messbaren Mehrwert umwandeln können -- mit praxisnahen Frameworks, Use Cases und Tools. Ob Golden Record, Customer Data Platform oder KI-gest…

Kirstie Hudson, Monique Polak,

Just a Minute

There are so many ways humans think of time every day! There's lunchtime, snack time, bedtime, and we talk about saving time, killing time, keeping time, buying time and racing against time.Our early ance…

Daniel Costea

Building AI Agents in .Net

Build AI applications that integrate multiple models, data sources, and other components using Microsoft Agent Framework.Even simple AI applications need to combine LLMs and other models, functions and pl…

Marco Peixeiro

Time Series Forecasting Using Foundation Models

Make accurate time series predictions with powerful pretrained foundation models!You don't need to spend weeks---or even months---coding and training your own models for time series forecasting. Time Seri…

Blake Rayfield

Applied Math with Python

A step-by-step guide for using Python to transform abstract mathematical concepts into effective, on-the-ground scripts that solve real-world business problemsApplied Math with Python: Solve Real-World Pr…

Alina D Magauova, Oscar Kennis, David H Joosten

First-Party Data Activation

Take a new approach to digital marketing based on transparency, relevance, and delivering real value to your audience.First-Party Data Activation shows you how to transform general customer data into a de…

Joern Schlimm

Customer Engagement Strategy

Deliver lasting customer value through data-led, technology-enhanced engagement strategies.Customer Engagement Strategy by Joern Schlimm is a strategic guide for senior decision-makers who want to move be…

Joern Schlimm

Customer Engagement Strategy

Deliver lasting customer value through data-led, technology-enhanced engagement strategies.Customer Engagement Strategy by Joern Schlimm is a strategic guide for senior decision-makers who want to move be…