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Junsong Tian, Jacky Jianrong Chen
Renewal and Expansion

Management for Professionals

This book revolutionizes subscription growth by addressing a critical gap: 80% of SaaS revenue comes from existing customers (Gartner), yet most strategies ignore cultural nuances. Through the Tao-Fa-Shu-…

lieferbar innerhalb 2-3 Wochen

Buch

Raphael H Cohen
Driving Employee Engagement

Management for Professionals

Engaged employees don't just perform better---they drive higher profits, are proud ambassadors of their organization, and find real fulfillment in their work. Yet, many leadership books offer rigid formul…

lieferbar innerhalb 2-3 Wochen

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Mario Vanhoucke
Data-Driven Project Management with Python

Management for Professionals

This book explores how project scheduling, risk analysis and control can be understood, tested and taught through data-driven experimentation. It presents 10 Python-based example experiments that guide re…

lieferbar innerhalb 2-3 Wochen

Buch

Thomas Dobbelstein, Wibke Heidig
Market Research for SMEs

Management for Professionals

A reliable data foundation is the cornerstone of sound management decisions. Market research serves as a vital source of data and insights on customers, competitors, and markets. This book provides a conc…

lieferbar innerhalb 2-3 Wochen

Buch

Holistic Innovation

Management for Professionals

Companies and institutions face complex challenges due to ongoing societal changes that are unpredictable and dynamic, making the urgency for sustainable development impossible to ignore. The focus has sh…

lieferbar innerhalb 2-3 Wochen

Buch

Digital Advertising and Consumer Behavior

Management for Professionals

This book aims to examine the practical implications of digital video advertising across a wide range of contemporary video formats. It systematically explores the contributions of advanced advertising te…

lieferbar innerhalb 2-3 Wochen

Buch

Ben Vinod
The Era of Airline Revenue Management with Offers and Orders

Management for Professionals

This book is focused on the airline revenue management transition to offers and orders, where airlines aspire to become retailers. This is a transition from base fare economics to selling personalized bun…

lieferbar innerhalb 2-3 Wochen

Buch

Javier Papa
The Other Latecomers

Management for Professionals

In recent years, developing countries have seen the emergence of successful and innovative firms, albeit often with state support. Argentina, which faces challenges including industrial decline and macroe…

lieferbar innerhalb 2-3 Wochen

Buch

Business Success in Africa

Management for Professionals

This edited book combines academic and managerial insights on achieving business success in Sub-Saharan African markets. It offers a holistic view of business in Africa by addressing key elements of a bus…

lieferbar innerhalb 2-3 Wochen

Buch

Gen-Z Talent Management

Management for Professionals

This book provides professionals and practitioners with valuable insights and practical strategies for attracting and recruiting Generation Z (Gen-Z) talent on a global scale. What do Gen-Z talent expect …

sofort lieferbar

Buch

John Hanley
On Operational Gaming, Vol. 1

Management for Professionals

This book is the first part of a two-volume set that provides a foundation in operational gaming, the use of games to inform plans and sound decisions. It starts by discussing the ontogeny of games as the…

lieferbar ab 14.10.2026.

Buch

Richard Bradley
Talent Acquisition for Scaling Businesses

Management for Professionals

In a rapidly evolving talent landscape, this book offers a pragmatic guide for talent acquisition leaders in small and scaling organizations. It illuminates the persistent disconnect between recruitment o…

lieferbar ab 14.10.2026.

Buch

Bogdan Lent
Cybernetic Approach to Project Management - Volume 1

Management for Professionals

Master project management with a practice-driven approach built on 50 years of experience. As Volume I of a three-volume compendium, this book presents a holistic, cybernetic perspective that enables adap…

lieferbar ab 14.10.2026.

Buch

Managing Agricultural Enterprises and Developing Agricultural Value Chains

Management for Professionals

This book of cases, mostly of small to medium organizations, from west Africa, Thailand and India offers cases suitable for training of practicing managers of small and medium agricultural enterprises and…

lieferbar innerhalb 2-3 Wochen

Buch

General Management Principles for Project Management

Management for Professionals

This book explores the crucial role of organizational culture in project management, demonstrating how explicit and implicit principles can be effectively applied to manage both projects and the organizat…

lieferbar innerhalb 2-3 Wochen

Buch

Klaus Solberg Söilen
Intelligence Studies in Business

Management for Professionals

This book explores the evolution of intelligence research over the past two decades, emphasizing the development and implementation of intelligence functions in private and public organizations. A compreh…

lieferbar innerhalb 2-3 Wochen

Buch

Rupert A. Brandmeier, Florian Rupp
Structured Innovation

Management for Professionals

This book offers a comprehensive exploration of innovation management and its applications in various business contexts, providing an overview and comparison of the most promising approaches. It covers ke…

lieferbar innerhalb 2-3 Wochen

Buch

Dynamic Change Management

Management for Professionals

This book offers a new perspective on change projects in organizations. While traditional approaches of analysis, planning, and implementation can be too slow and unsatisfactory in dynamic environments, t…

lieferbar innerhalb 2-3 Wochen

Buch

Konstantina Ragazou, Constantin Zopounidis, Emilios Galariotis, Nikolaos Sariannidis
Transparency and Corporate Washing in the Age of Sustainability

Management for Professionals

This book provides a comprehensive analysis of the various frameworks associated with financial corporate washing. It examines the factors influencing these practices and explores their connection to envi…

lieferbar innerhalb 2-3 Wochen

Buch

Gary L. Frazier
Marketing and Channel Management for Low Brand Equity Firms

Management for Professionals

This book explains how firms with low brand equity can market and distribute their goods effectively for financial success. The author, a fifty-year expert in the field, provides a model of marketing stra…

lieferbar innerhalb 2-3 Wochen

Buch

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