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Seth Godin
This Is Strategy

A Best Non-Fiction Book of 2024 from The Next Big Idea Book Club and National Bestseller.From Seth Godin, one of the world's most influential business thinkers and bestselling author of This is Marketing,…

sofort lieferbar

Buch

Katie King
AI Strategy for Sales and Marketing

Learn how to implement an integrated AI strategy that connects your marketing, sales and customer experience, to achieve and sustain the competitive edge.

lieferbar ab 25.11.2025.

Buch

Katie King
AI Strategy for Sales and Marketing

Learn how to implement an integrated AI strategy that connects your marketing, sales and customer experience, to achieve and sustain the competitive edge.

lieferbar ab 25.11.2025.

Buch

Christoph Senn, Mehak Gandhi
Triple Fit Strategy

"Business-to-business selling is still dominated by "value selling"--trying to match products to needs and making deals. It's a buyer-seller relationship built on transactions, and it's not…

lieferbar innerhalb 1-2 Wochen

Buch

Rupert Morrison, Jon Andrew
Strategic Value Creation

Design and execute a competitive strategy for your organization that ensures that value creation is focused on the customer segments most integral to business success.

lieferbar innerhalb 2-3 Wochen

Buch

Cambridge Handbook of Strategy as Practice

"This updated and extended third edition provides a state-of-the-art overview of the Strategy as Practice approach to research, identifying the different actors involved in strategy making, and the m…

lieferbar innerhalb 2-3 Wochen

Buch

John Westwood
How to Write a Marketing Plan

Gain essential marketing skills with this step-by-step guide to improving your ability to research and write a marketing plan, carry out marketing audits and set cost-effective budgets.

lieferbar innerhalb 1-2 Wochen

Buch

Graham Hooley, Nigel Piercy, Brigitte Nicoulaud, John Rudd
Marketing Strategy and Competitive Positioning

Develop your knowledge around rigorous marketing strategies and differential advantage in a competitive marketplaceMarketing Strategy and Competitive Positioning, 8th Edition, by Hooley, Nicoulaud, Rudd a…

lieferbar in mind. 4 Wochen

Buch

Jeff W Bennett, Darrin W Fleming
Grassroots Strategy Reader

Grassroots Strategy Reader is a compilation of all of Amphora Consulting's blog posts from the last four years. This reader supplements our book Grassroots Strategy with additional stories and examples th…

lieferbar innerhalb 2-3 Wochen

Buch

Azhar Ul Haque Sario
Marketing Strategy

"Marketing Strategy" is your comprehensive guide to navigating the dynamic world of modern marketing. This book offers a practical, insightful approach, packed with real-world applications and c…

lieferbar innerhalb 2-3 Wochen

Buch

Avinash K. Dixit, Susan Skeath, David McAdams
Games of Strategy

From the minds of renowned economists Avinash Dixit, Susan Skeath, and David McAdams comes the Sixth Edition of the most approachable game theory text, rooted in rigorous research and engaging examples. A…

lieferbar in mind. 4 Wochen

Buch

Todd Irwin
De-Positioning

What is the secret brand strategy that the likes of Apple and Starbucks have adopted, but are reluctant to let the world know about? What is it that drives customers to choose your brand over the others? …

lieferbar ab 19.6.2025.

Buch

Aaron K Olson, Ward Ching, Richard Waterer, B Keith Simerson
Strategy and Change

A powerful guide to becoming a strategic leader who makes insightful business decisions and manages risk in volatile and unpredictable environmentsWritten by a team of seasoned strategy consultants, Strat…

lieferbar ab 23.9.2025.

Buch

Allegra Chapman, Mousumi Kanjilal Williams
The Inclusion Journey

Building a diverse, equitable and inclusive organization is not only the right thing to do for society, it's the right thing to do for the business. Productivity, engagement and profitability all improve …

lieferbar innerhalb 2-3 Wochen

Buch

Agribusiness Innovation and Contextual Evolution, Volume I

Agriculture is the oldest and most traditional of economic sectors, and its business has seen major evolutionary leaps over the past century. Contemporary agribusiness is being influenced and reshaped by …

lieferbar innerhalb 2-3 Wochen

Buch

Daniel LoBue Simonovich
Behavioural Aspects of Strategy

In today's dynamic business world, the intersection of traditional strategy and human behavior is more relevant than ever. Brought to you by the collaborative minds of graduate students, alumni, and facul…

lieferbar innerhalb 2-3 Wochen

Buch

Chris Ruden
The Art of Changing Course

Find the root cause of what's keeping you stuck and fix it in three simple steps"The concept of change and how to achieve it was an idea I would have classified under 'why try to reinvent the wheel?'…

lieferbar innerhalb 2-3 Wochen

Buch

New Frontiers of Customer Strategy

Digital transformation has shaped a new landscape for companies and their customers, offering companies a wealth of data with which to develop customer knowledge. However, this evolution is just one of ma…

lieferbar innerhalb 1-2 Wochen

Buch

T. D. Jakes
Disruptive Thinking

*A NEW YORK TIMES BESTSELLER!* Think differently and find the courage to challenge the status quo with this mindset-shifting guide to meaningful change. For most of our lives, we are encouraged to trudge …

lieferbar ab 7.10.2025.

Buch

Max Mckeown
The Strategy Book: How To Think And Act Strategically To Deliver Outstanding Results

An essential guide for any leader, manager or entrepreneur, this book provides practical guidance and tips to delivering outstanding results through strategy creation, engagement and delivery.

lieferbar in mind. 4 Wochen

Buch

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