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Jaywant Singh, Paurav Shukla

Brand Management

How are brands created? How can their value be measured? Explore these areas and more with this clear and concise brand management textbook. Brand Management combines practical and real-life application…

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Claudia Simone Antonello, Fabiano Larentis

Knowledge and Learning in Organizations

This book explores the notion of knowing-in-practice to unravel the formation of academic managers' knowing in a community university. It considers the unique socio-historical context and institutional in…

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EUR 43,23* Aktueller Preis: EUR 43,23

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Angelia Poon

Global City Dilemmas and Anglophone Singapore Literature

This book looks at culturally significant, English-language texts produced in Singapore in the last 20 years by writers such as Balli Kaur Jaswal, Alfian Säat, Claire Tham, Amanda Lee Koe, Ng Yi-Sheng and…

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EUR 136,55* Aktueller Preis: EUR 136,55

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