Media Economics – alle Bücher, Seite 4

Beatrice Eiring
Guten Content schreiben 2.0

Dieses Buch ist Ihr praxisnaher Leitfaden für erfolgreiche digitale Kommunikation. Es zeigt, wie hochwertiger Online-Content entsteht -- strategisch geplant, suchmaschinenoptimiert und zielgruppengerecht …

lieferbar ab 20.2.2026.

Buch

Lu Chekowsky
Don't Buy What I'm Selling

Part memoir, part manifesto, this is the story of a woman determined to go deep inside a business she was raised to hate, so she could save the world -- and herself -- through advertising. What could poss…

lieferbar ab 9.6.2026.

Buch

Lu Chekowsky
Don't Buy What I'm Selling

Part memoir, part manifesto, this is the story of a woman determined to go deep inside a business she was raised to hate, so she could save the world -- and herself -- through advertising. What could poss…

lieferbar ab 9.6.2026.

Buch

Noam Cohen
The Know-It-Alls

From the former New York Times technology reporter, "an enlightening breakdown of how Silicon Valley billionaires have shifted the popular discourse in their favor" (Kirkus)--with a new introduc…

lieferbar ab 17.3.2026.

Buch

Michael M Grynbaum
Empire of the Elite

From a New York Times media correspondent, a dishy history of the Condé Nast magazine empire, home of Vogue , Vanity Fair , The New Yorker, and more, focusing on its glitzy heyday from the 1980s through t…

Erscheint bald

Buch

Karsten Kilian
Quick Guide Influencer-Marketing-Management

Influencer Marketing zählt zu den wichtigsten Zukunftsthemen im Marketing. Mittlerweile haben sich vier zentrale Influencer-Typen herauskristallisiert: Klassische prominente Influencer, Social-Media-Stars…

Erscheint bald

Buch

The Politics of Place

Palgrave Studies in European Communication Research and Education

Profound transformations in the ways media products are produced, distributed and consumed caused by digital technologies that have 'disrupted' established business models, markets and relationships, has …

lieferbar ab 20.1.2026.

Buch

Alec Karakatsanis
Copaganda

In this groundbreaking expose essential for understanding rising authoritarianism, award-winning civil rights lawyer Alec Karakatsanis introduces the concept of "Copaganda." Copaganda is a speci…

lieferbar innerhalb 1-2 Wochen

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Nick Davies
Hack Attack

**THE SUNDAY TIMES BESTSELLING TRUE STORY BEHIND ITV'S THE HACK**WITH EXPLOSIVE NEW EVIDENCE, THIS IS THE UPDATED EDITION OF THE BOOK THAT EXPOSED THE PHONE HACKING SCANDALCrime, conspiracy, abuse of powe…

sofort lieferbar

Buch

Stephen Krensky, Time for Kids
Time for Kids: Money and Finance Field Guide

Learn how to earn, save, and responsibly spend money with this TIME For Kids field guide!This field guide teaches all of the basics of money management, from earning it to saving it to investing it! Learn…

lieferbar innerhalb 1-2 Wochen

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Jane McManus
The Fast Track

Forthcoming Spring 2025

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Eva Hagberg
When Eero Met His Match

A uniquely personal biographical account of Louchheim's life and work that takes readers inside the rarified world of architecture mediaAline B. Louchheim (1914--1972) was an art critic on assignment for …

lieferbar ab 21.4.2026.

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Chad Sanders
How to Sell Out

"A timely, vulnerable, and cutting-edge exploration of the pressures and pitfalls of writing while Black in America in this urgently needed addition to the national conversation of race, money, and a…

lieferbar innerhalb 1-2 Wochen

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Chad Sanders
How to Sell Out

From the author of the "daring, urgent, and transformative" (Brené Brown, New York Times bestselling author of Dare to Lead ) Black Magic, a timely, vulnerable, and cutting-edge exploration of t…

lieferbar ab 3.2.2026.

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Jacob Silverman
Gilded Rage

** A PUBLISHERS WEEKLY BEST BOOK OF 2025**** ** A FINANCIAL TIMES BEST BOOK OF 2025 ** 'Lively and provocative.' FINANCIAL TIMES 'Makes a convincing case for how tech became radicalized.' BLOOMBERG 'Revel…

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Barbenheimer Syndrome

In this edited volume, contributors engage with Barbie (Greta Gerwig, 2023) and Oppenheimer (Christopher Nolan, 2023) through the lens of the "Barbenheimer" fad, an online and in-person phenomen…

lieferbar ab 5.2.2026.

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Emily Baker-White
Every Screen on the Planet

'A must-read account from a heroic reporter who has taken on the world's most dangerous tech company' - Chris Miller, award-winning author of Chip War: The Fight for the World's Most Critical Technology I…

sofort lieferbar

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Vicky Osterweil
The Extended Universe

A provocative history of Disney's rise to cultural dominance, pulling skeletons from the corporate closet to decode the political messages hidden in all of your favorite childhood movies. In The Extended…

lieferbar ab 14.4.2026.

Buch

Luan Wise
Smart Social Media

You might be using 'social media' everyday, but are you maximizing its potential to best benefit your business? Understanding the implications of using social media strategically to enhance and complement…

lieferbar innerhalb 1-2 Wochen

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The Experts at Aarp
100 Questions & Answers about Medicare for Dummies

Everything You Want to Know About Medicare A Q&A Guide100 Questions & Answers About Medicare For Dummiesis a focused and accurate collection of easy-to-read answers to your most pressing Medicare …

lieferbar ab 10.3.2026.

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