E-Commerce – alle Bücher und CDs, Seite 8

Nathan Grayson
Stream Big

Told through the diverse and fascinating careers of nine streamers, this is a " timely and insightful dive into the players and politics of one of the twenty-first century's most influential modes of…

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Devin Bramhall
B2B Content Marketing Strategy

As B2B buyer behavior, platform and algorithm changes continue at a faster pace, two things remain the same. First, people still want to buy from people, so the importance of humanizing B2B brands is cruc…

lieferbar ab 28.10.2025.

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Erica Orange
Human Centric Ai: Trust, Truth, and Time

Praise for AI + THE NEW HUMAN FRONTIER"As always, Erica Orange delivers an absolutely spot-on summary, analysis, and guide to the tectonic shifts happening all around us. This book is a tour-de-force…

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Peg Fitzpatrick
The Art of Small Business Social Media

An essential guide for small business owners that Booklist calls "appealing and supremely useful" in a starred review and Guy Kawasaki points out in the foreword, "if you're an entrepreneur…

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Marco Di Maggio
Blockchain, Crypto and Defi

Praise for BLOCKCHAIN, CRYPTO AND DEFI"Professor Di Maggio's book uniquely bridges finance and tech with up-to-date HBS cases and coding examples. Each chapter takes you from concepts to applications…

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Susan Walsh
Optimizing Sales and Marketing Data

Increase efficiency, improve profitability and reduce spend and become more confident handling and analyzing customer data for further insight.

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Business Process Management

Lecture Notes in Computer Science - Band 16044

This book constitutes the refereed proceedings of the 23rd International Conference on Business Process Management, BPM 2025, which took place in Seville, Spain, in September 2025.The 30 full papers inclu…

lieferbar ab 1.10.2025.

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Kim Walden
A Transmedia Archaeology of Film Promotion Online

At a time when more films are released annually than there are days in the year, films must compete for audience attention. As a result, promotional budgets have risen exponentially with online becoming t…

lieferbar ab 1.10.2025.

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Emily Chang
Brotopia

Instant National BestsellerA PBS NewsHour-New York Times Book Club Pick!"Excellent." --San Francisco Chronicle"Brotopia is more than a business book. Silicon Valley holds extraordinary powe…

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Jo Wiltshire, Catrin Cousins
Fashion Marketing

With this undergraduate textbook, understand the general principles and practices of marketing within the world of fashion.

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Stu McLaren
Predictable Profits

"What if you could stop chasing one-off sales and build a business that pays you consistently, month after month? In Predictable Profits, membership expert Stu McLaren pulls back the curtain on how t…

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Chuck Brooks
Inside Cyber

A FASCINATING EXPLORATION OF THE IMPACT OF THE LATEST TECH ON MODERN COMMERCEIn Inside Cyber: How AI, 5G, IoT, and Quantum Computing Will Transform Privacy and Our Security, author Chuck Brooks, a disting…

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Robb Wilson, Josh Tyson
Age of Invisible Machines

Praise for Age of Invisible Machines"If you're responsible for delivering practical agentic AI solutions, Age of Invisible Machines is an essential read." - Tim Wood, Head of Design & User E…

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A K Pradeep, Anirudh Acharya, Rajat Chakravarty, Ratnakar Dev
Neuroai

Expert insight on harmonizing generative AI and neuroscience to succeed in businessneuroAI: Winning the Minds of Consumers with Neuroscience- Powered GenAI is a hands-on guide to the intersection of gener…

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Caitlin Krause
Digital Wellbeing

PRAISE FOR DIGITAL WELLBEING"Digital Wellbeing masterfully explores the intersection of technology and human potential. This book is a must-read for those who want to leverage the power of AI to unlo…

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Kate O'Neill
What Matters Next

"In an era of disruption and polarization blessed are the bridge builders. Kate O'Neill is one of the best in the business." -STUART CRAINER & DES DEARLOVE, founders of Thinkers50Transform y…

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Yaniv Navot
Marketing in the AI Era

Transform your marketing strategy and engage with customers in ways never before possible. Personalized Customer Experience is a timely primer on the basics of personalization, and how it can be applied a…

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Pascal Bornet
Irreplaceable

Praise for IRREPLACEABLE"If you think AI is just about robots and algorithms, think again. IRREPLACEABLE will shatter your assumptions and challenge you to reimagine what it means to be human in a ma…

lieferbar ab 4.12.2025.

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Pascal Bornet
Irreplaceable

Praise for IRREPLACEABLE"If you think AI is just about robots and algorithms, think again. IRREPLACEABLE will shatter your assumptions and challenge you to reimagine what it means to be human in a ma…

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Ja-Nae Duane, Steve Fisher
Supershifts

Praise for SUPERSHIFTS"Duane and Fisher delve into humanity's struggle with the uncertainty brought by technology's rapid advancement, providing insightful context on how we arrived at this point and…

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