E-Business – Bücher, CDs, LPs und mehr, Seite 10

Peg Fitzpatrick
The Art of Small Business Social Media

An essential guide for small business owners that Booklist calls "appealing and supremely useful" in a starred review and Guy Kawasaki points out in the foreword, "if you're an entrepreneur…

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Michelle Krasniak
Social Media Marketing All-In-One for Dummies

Share your message and connect with your customersJoin the digital era and take your social media activity to the next level! In this easy-to-use guide, you'll learn how to apply your marketing skills to …

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Edd Applegate
Strategic Copywriting

When it comes to attracting consumers through advertising, which words, phrases, and techniques are most effective? Strategic Copywriting, a detailed how-to guide, introduces students to time-tested strat…

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Al Brooks
Trading Price Action Trends

Praise for Trading Price Action Trends"Al Brooks has written a book every day trader should read. On all levels, he has kept trading simple, straightforward, and approachable. By teaching traders tha…

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Hanne Knight, Lizette Vorster
Digital Marketing in Practice

Learn how to create effective digital marketing campaigns, analyse competitor behaviour and implement strategies in a responsible way with the 2nd edition of this textbook for undergraduate and postgradua…

lieferbar ab 27.1.2026.

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Sandy Carter
The 3D Internet with a Brain

PRAISE FOR AI FIRST, HUMAN ALWAYS"AI First, Human Always isn't about new tools, it's about a new mindset. Carter shows how AI rewires business DNA, making creation smarter and customer-centric. Skip …

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Devin Bramhall
B2B Content Marketing Strategy

How can you create B2B content marketing strategies that deliver predictable growth?B2B Content Marketing Strategy is a practical guide for mid-career marketers who want to implement human-centric strateg…

lieferbar ab 28.10.2025.

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Devin Bramhall
B2B Content Marketing Strategy

How can you create B2B content marketing strategies that deliver predictable growth?B2B Content Marketing Strategy is a practical guide for mid-career marketers who want to implement human-centric strateg…

lieferbar ab 28.10.2025.

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Luan Wise
Smart Social Media

You might be using 'social media' everyday, but are you maximizing its potential to best benefit your business? Understanding the implications of using social media strategically to enhance and complement…

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Stu McLaren
Predictable Profits

"What if you could stop chasing one-off sales and build a business that pays you consistently, month after month? In Predictable Profits, membership expert Stu McLaren pulls back the curtain on how t…

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Jo Wiltshire, Catrin Cousins
Fashion Marketing

Taking a holistic view of the fashion landscape, from fast fashion to high-end, understand marketing principles, practices and the vital role marketing plays within the context of fashion.Fashion Marketin…

lieferbar ab 31.3.2026.

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Katie Hart
Neuromarketing

Marketers are operating in an increasingly competitive environment, so it's more important than ever to know all the tips and tricks to make your marketing succeed. Neuromarketing creates exciting opportu…

lieferbar ab 31.3.2026.

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Nathan Grayson
Stream Big

Told through the diverse and fascinating careers of nine streamers, this is a " timely and insightful dive into the players and politics of one of the twenty-first century's most influential modes of…

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Yaniv Navot
Marketing in the AI Era

Transform your marketing strategy and engage with customers in ways never before possible.In a world that is changing at unprecedented speeds, the marketing landscape stands at the brink of a profoundly n…

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Andy Headington
Digital Marketing for Travel Brands

Digital marketing within the travel industry can be complex and difficult for marketers to navigate. From ideation to campaign planning, through to execution and measurement, there are many stages for the…

lieferbar ab 27.1.2026.

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Tahir M Nisar
Personalization and Digital Social Markets

Tahir Nisar presents a cogent, compelling account of recent developments and disruptions within the digital economy, and particularly within the industrial and service sectors. Through an original, overar…

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Donald Miller
Building a Storybrand 2.0

Since the original publication of Building A Storybrand, over one million business leaders have discovered Donald Miller's powerful Storybrand Framework and they are making millions. Now, the classic reso…

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Zizheng Yu, Hyunsun Yoon
Social Media Marketing

How does social media affect consumer behaviour and influence market dynamics? This textbook provides students with the theory and practice of social media marketing and social media management to succeed…

lieferbar ab 31.3.2026.

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Catherine Seda, Jenny Halasz
AI-Powered Content Marketing and SEO

Discover how AI is revolutionizing content marketing and SEO, empowering marketers to optimize, scale, and thrive. Catherine Seda and Jenny Halasz, content marketing and SEO experts, help marketers naviga…

lieferbar ab 17.11.2025.

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Ja-Nae Duane, Steve Fisher
Supershifts

Praise for SUPERSHIFTS"Duane and Fisher delve into humanity's struggle with the uncertainty brought by technology's rapid advancement, providing insightful context on how we arrived at this point and…

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