Business Strategy – alle Bücher, Seite 5

Intellectual Capital in a Global Business Landscape

Introduction.- 2. Assessing Digital Readiness of Intellectual Capital: A Global Study of Human, Structural and Relational Dimensions.- 3. An Intellectual Capital Resource Taxonomy and Measurement System f…

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Bryan Frederick, Alexandra T Evans, Mark Hvizda
The Consequences of the Russia-Ukraine War

This volume presents findings from a series of RAND reports examining the Russia-Ukraine War's consequences and identifies cross-cutting implications for U.S. policymakers. The authors employed a threefol…

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Evan Campbell
Adapt to Win

An incisive and original guide to executing business strategy in the real-worldIn Adapt to Win: A Framework to Overcome Strategy Decay Using OKRS and Lean Portfolio Management, experienced technology and …

lieferbar ab 5.5.2026.

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Bernard J. Jaworski, David E. Sprott
The Soul of Strategy

A powerful and original new take on business strategy-with the customer at the center of it-designed to generate enduring competitive advantageWhen setting strategy, organizations typically spend too much…

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Richard Rumelt
Good Strategy / Bad Strategy

When Richard Rumelt's Good Strategy/Bad Strategy was published in 2011, it immediately struck a chord, calling out as bad strategy the mish-mash of pop culture, motivational slogans and business buzz spea…

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Mohammad F Anwar, Frank E Danna, Jeffrey F Ma, Christopher J Pitre
Love as a Change Strategy

A Bold, Human-Centered Guide to Leading Change That Actually WorksWhat if your biggest barrier to change isn't strategy, but humanity?In Love as a Change Strategy, the team behind the Wall Street Journal …

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Timothy Tiryaki
Leading with Strategy

A powerful collection of over 50 adaptable strategy frameworks to solve today's most complex business challengesIn Leading With Strategy: Using Your North Star to Guide Decision-Making, veteran executive …

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Shoshana Rosenberg
Practical AI Governance

Organizations of all sizes are increasing their investment in AI products, tools and developments. However, these transformative technologies come with significant risks and challenges. This actionable gu…

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Martin Kunc
Strategic Analytics

Enables organizations and managers to make strategic choices based on robust analytics supported by AIThe new edition of Strategic Analyticsintroduces AI as the natural transition from management science …

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Shoshana Rosenberg
Practical AI Governance

Organizations of all sizes are increasing their investment in AI products, tools and developments. However, these transformative technologies come with significant risks and challenges. This actionable gu…

lieferbar ab 26.5.2026.

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Bastian Bergman
Press Play

An eye-opening look at the rapidly rising growth of gaming and the companies--including Peloton, Burberry, the New York Times, BMW, and Chipotle--that are using games to win over customers.Today's consume…

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Seth Godin
This Is Strategy

A Best Non-Fiction Book of 2024 from The Next Big Idea Book Club and National Bestseller. From Seth Godin, one of the world's most influential business thinkers and bestselling author of This is Marketing…

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Kamila Miller
Data-Driven Marketing Strategy

The comprehensive undergraduate guide to designing creative, data-driven marketing strategies.Data-Driven Marketing Strategy gives upper-level undergraduate students a comprehensive framework for turning …

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Joern Schlimm
Customer Engagement Strategy

Deliver lasting customer value through data-led, technology-enhanced engagement strategies. Customer Engagement Strategy by Joern Schlimm is a strategic guide for senior decision-makers who want to move b…

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Joern Schlimm
Customer Engagement Strategy

Deliver lasting customer value through data-led, technology-enhanced engagement strategies. Customer Engagement Strategy by Joern Schlimm is a strategic guide for senior decision-makers who want to move b…

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Jen Fisher
Hope Is the Strategy

"Too many workplaces are filled with fear, sadness, and exhaustion. Jen Fisher is here to change that-her book is full of actionable ideas for fighting burnout, restoring energy, and building hope.&q…

lieferbar ab 27.1.2026.

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Will Larson
Crafting Engineering Strategy

Many engineers assume their organization doesn't have an engineering strategy--when in fact, they often do. It just may not be working. In Crafting Engineering Strategy , Will Larson (author of An Elegant…

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Todd Irwin
De-Positioning

What is the brand strategy Apple, Starbucks, and other market leaders have mastered for decades, yet never name? It's not differentiation. It's not purpose. It's something far more powerful, and in today'…

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Ian Hesketh, Cary Cooper
Wellbeing at Work

Discover how organizations can build wellbeing strategies that truly improve engagement, resilience and performance.Wellbeing at Work by Cary Cooper and Ian Hesketh is the practical guide for mid-career H…

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Ian Hesketh, Cary Cooper
Wellbeing at Work

Discover how organizations can build wellbeing strategies that truly improve engagement, resilience and performance.Wellbeing at Work by Cary Cooper and Ian Hesketh is the practical guide for mid-career H…

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