Umberto Leon Dominguez: Digital Behavior, Kartoniert / Broschiert
Digital Behavior
- Publisher:
- Cambridge University Press, 01/2025
- Binding:
- Kartoniert / Broschiert
- Language:
- Englisch
- ISBN-13:
- 9781009568326
- Item number:
- 11887267
- Volume:
- 250 Pages
- Weight:
- 340 g
- Format:
- 229 x 152 mm
- Thickness:
- 13 mm
- Release date:
- 7.1.2025
- Note
-
Caution: Product is not in German language
Other releases of Digital Behavior |
Price |
|---|---|
| Buch, Gebunden, Englisch | EUR 153.83* |
Blurb
In a technologically advanced and competitive landscape dominated by major tech companies and burgeoning start-ups, the key asset lies in boosting monthly active users. Traditionally, product design has relied on fragmented insights from personal experience, common sense, or isolated experiments. This work endeavours to establish a theoretical framework for predicting and influencing the digital behaviour of technology users. Drawing on over a century of scientific research in behaviour, cognition, and physiology, this presents a comprehensive approach to customizing digital stimuli. The objective is to enhance user interactions with digital and virtual environments. Through real and cost-effective examples, diagrams, and formulas, the text offers theoretical knowledge and a practical methodology to elevate digital product designs, setting them apart from the competition. With the potential to reshape the digital design landscape, this book emerges as a game-changer, promising to revolutionize how digital products and services are conceived and delivered.