Justin Wyatt: Creating the Viewer, Gebunden
Creating the Viewer
Buch
- Market Research and the Evolving Media Ecosystem
Delivery time is at least 4 weeks
(if available from our supplier)
(if available from our supplier)
Previous price EUR 149.66, reduced by 7%
Current price: EUR 138.30
- Publisher:
- University of Texas Press, 04/2024
- Binding:
- Gebunden
- Language:
- Englisch
- ISBN-13:
- 9781477316511
- Item number:
- 11598293
- Volume:
- 288 Pages
- Weight:
- 617 g
- Format:
- 231 x 160 mm
- Thickness:
- 25 mm
- Release date:
- 23.4.2024
- Note
-
Caution: Product is not in German language
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Blurb
A study of the largely hidden world of primary media market research and the different methods used to understand how the viewer is pictured in the industry.
Justin Wyatt
Creating the Viewer
Previous price EUR 149.66, reduced by 7%
Current price: EUR 138.30
