Paula Pérez Sobrino: Unpacking Creativity, Kartoniert / Broschiert
Unpacking Creativity
Buch
deliverable within 1-2 weeks(if available from supplier)
Current price: EUR 41.04
Shipping
(United States of America): EUR 19.90
- Publisher:
- Cambridge University Press, 04/2025
- Binding:
- Kartoniert / Broschiert
- Language:
- Englisch
- ISBN-13:
- 9781108461863
- Item number:
- 12162568
- Volume:
- 321 Pages
- Weight:
- 462 g
- Format:
- 229 x 152 mm
- Thickness:
- 20 mm
- Release date:
- 10.4.2025
- Note
-
Caution: Product is not in German language
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Blurb
Using evidence-based research, this book shows how to maximise the benefits of creative metaphor and metonymy in global advertising.
Paula Pérez Sobrino, Jeannette Littlemore, Samantha Ford
Unpacking Creativity
Current price: EUR 41.04
