Ghassan Al-Qaimari: Strategic Planning for Higher Education Institutions, Gebunden

Klappentext

This book examines the major challenges confronting leaders and policymakers in higher education institutions and their impact on governance and strategic planning. It highlights the growing inadequacy of traditional management models in an era shaped by the Fourth Industrial Revolution. Key topics include digital transformation, innovation, online education, social media marketing, entrepreneurship, and sustainability. The book also explores how universities can align with national visions, meet regulatory demands, improve global rankings, and enhance research, community engagement, and academic excellence. It offers a practical framework to help institutional leaders craft future-ready strategies tailored to today's dynamic higher education landscape.