Gadi Rothenberg: Innovation Management in Sustainable Chemistry, Kartoniert / Broschiert

Klappentext

Comprehensive resource on sustainable chemistry, bridging the skill gap between academic science education and innovation and entrepreneurship

Innovation Management in Sustainable Chemistry links science with business. Written for science and engineering students with an interest in start-ups and business ambitions, it shows how sustainable chemistry can move from the lab into the real world. The book takes a hands-on approach, offering exercises and teaching by example. It gives students a solid base in sustainable chemistry and business principles, combined with real-life case studies, providing both theory and practice.

Written by one of Europe's leading academics, who is also an inventor and entrepreneur, the book starts by teaching the basics of sustainable chemistry, sustainable development, and the circular economy. It then focuses on tools for evaluating sustainable innovation projects and ideas, using methods like SWOT, PEST, and LCA. You will learn about business archetypes and narratives, business models, value creation, and value capture. Team composition, IP strategy, and fundraising are covered next, with guidance drawn from experienced professionals.

The two foundation chapters are followed by seven real-life case studies. These follow the stories of start-ups and scale-ups in environmental sampling, catalysis, biodiesel, CO2 conversion, hydrogen storage, and bio-based polymers. Highlighting both successes and failures, the case studies show how the theory of sustainable chemistry is applied in practice. In each chapter, grey 'tech boxes' expand on technological aspects relevant to the case at hand.

Additional teaching materials, including lecture plans and in-class group exercises, can be downloaded for free from the publisher's website.

This book is an excellent learning resource for students in programs of study related to science, business, and innovation. It is also essential reading for professionals in related fields seeking to upskill and learn how to better evaluate projects.