Alexander Cho: Affect's Engine, Kartoniert / Broschiert
Affect's Engine
- Race and Queerness on Peak Tumblr
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- Verlag:
- University of California Press, 02/2027
- Einband:
- Kartoniert / Broschiert
- Sprache:
- Englisch
- ISBN-13:
- 9780520413467
- Artikelnummer:
- 12689595
- Umfang:
- 228 Seiten
- Erscheinungstermin:
- 23.2.2027
- Hinweis
-
Achtung: Artikel ist nicht in deutscher Sprache!
Weitere Ausgaben von Affect's Engine |
Preis |
|---|---|
| Buch, Gebunden, Englisch | EUR 105,29* |
Klappentext
Affect's Engine is an immersive ethnography of queer people of color on the social media platform Tumblr during its "peak" years, 2010-2015. Alexander Cho tells the story of Tumblr users and the hurricane of content that they circulated--and that circulated around them. Chronicling a formative time in social media history, Cho shows how a multiply minoritized population utilized Tumblr's unique structure to express, emote, and bond together as a survival strategy for resisting white supremacy and heteronormativity. Paying critical attention to user-facing design, he argues that this was not as possible on other platforms. The same features that drew queer people of color to Tumblr--to feel intensely--also explain why the platform did not succeed financially: its design did not instantiate a version of the good liberal subject--linear, singular, discrete, orderly, public, and market legible. While painting a vivid picture of a vital and bygone internet era, Cho asks readers to take seriously how affect is shaped by user-facing design on social media.